Harmon Gets
A Makeover

Harmon Face Values is known and beloved by its loyal customers for its convenience and value within the health and beauty space. But after a decade of being in business, it needed to modernize to keep up with the increasing competition within the industry.

In partnership with Mococo Studio, we repositioned Harmon as a wellspring for empowerment through self-care and as a place for discovery with value as a point of access, not as a discount.

Through color and photography, we infused energy into Harmon, amplifying the brand’s friendly and approachable personality.

Creative Direction | Omni-Channel Marketing


Photography

Evergreen photography to be used across all marketing channels and in retail.

Marketing Creative



Holiday Campaign

In keeping with its recent rebrand, Harmon’s holiday campaign brought a modern, youthful, and festive energy to the idea of getting ready for all the season’s parties.

CREDITS: Creative Direction: Mococo, Emma Gaines-Ross, Ethan Trask | Photo Art Direction: Mococo | Production: Mococo

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