Kate Spade
Campaigns
Summer 2015
Collaborated with illustrator Bruno Grizzo to bring key pieces of the collection to life through whimsical illustration.
Creative Direction: Kristen Naiman, Art Direction: Emma Gaines-Ross
Darcel Collaboration 2013
Art directed a series of shots featuring a New York inspired collection, in collaboration with the artist Darcel, within a whimsical setting of the namesake city.
Holiday 2015
Inspired by the idea that it's the personalized aspect of a gift that makes it so special, the “Get Gifted” holiday campaign featured personas for various giftees and then curated gift sets around them, each with a personalized touch and a corresponding "she statement.”
Photography: Horacio Salina, Creative Direction: Kristen Naiman, Art Direction: Emma Gaines-Ross
Emails
Art direction and design for Kate Spade emails, one of the company's most important and lucrative marketing channels.
Home launch 2015
Art direction and design for Kate Spade’s new home collection.
Creative Direction: Kristen Naiman, Art Direction: Emma Gaines-Ross
Fashion Editorials
Art direction for monthly fashion editorials across various channels.
Photography: Hao Zeng, Daemian Smith + Christine Suarez, Aaron Lippman | Creative Direction: Janice Veksler | Art Direction: Emma Gaines-Ross
